Movie Review Cinderella - 2253 Words

Walt Disney films have been consistently ridiculed for their stereotypical gender portrayals since their first movie release in 1937 and have fought critics with a timeline of movies transforming their original princesses into a more individualistic approach. This timeline begins with the help of one of their earliest and most popular movies, Cinderella. Cinderella was released in 1950 by Clyde Geronimi, around the same time frame as the civil rights movement. During the last year of the 20th Century was the release of Tarzan, a movie much different than the common woman longing for the companionship of a man. Tarzan was released in 1999 by directors Kevin Lima and Chris Buck during the monumental third-wave of feminism. Then in 2013 was the release of Frozen, the most critically effective movie fighting for individualism in Disney films. Frozen was created by Chris Buck and Jennifer Lee, around the same time as celebrities began to speak up on their views of feminism and on womenâ⠂¬â„¢s physique. In the 1950’s women were expected to be stay at home, flawless mothers and obedient wives. Cinderella represents to young kids a princess stuck between a constant need of nurturing from family and her self-desire for independence, which can only be achieved with the companionship of a man. The nurturing comes from her Fairy God Mother, or saving grace, in the way she helps Cinderella overcome all of her struggles with her evil stepmother and the stepsisters. Her sense of independence,Show MoreRelatedMovie Review : A Cinderella Story 1277 Words   |  6 Pages Ready to feel like a princess? The movie â€Å"A Cinderella story† will leave you feeling happy and will warm your heart. In the movie â€Å"A Cinderella story a young girl and her dad lose their mother/wife, and invite a new woman into their lives. The new stepmother has two daughters who don t treat the girl very well. One day an earthquake occurs, the father saves the stepmom; and the young girl loses her bes tfriend (dad). The young girl then is forced to do many things for the family she never wantedRead MoreMovie Review : Cinderella Like Tales1999 Words   |  8 PagesCinderella-like tales have become a staple of the Disney movie lineup. That may explain the overwhelming popularity of these themes. The influences of these innocuous movies have a profound effect on people. Yet, companies like Disney admit there is very little marketing strategy behind their popular movies. However, many sources demonstrate that companies like Disney stereotype and market to little girl’s fantasies. The idea that girls have a need to be a princess has corrupted the Cinderella-likeRead MoreEssay about Cinderella/Everafter Comparison1092 Words   |  5 PagesChildren’s Lit Review/Analysis One EVERAFTER/A CINDERELLA STORY Cinderella is a classic childhood fairy tale of a young woman who’s mother and father both die, leaving her with a wicked stepmother and two wicked stepsisters. There have been several movies portraying this classic tale. One of which is Everafter starring Drew Barrymore. In this movie a girl loses her father and mother leaving her to be a servant for her stepmother. She meets a prince and falls in love. In another Cinderella type storyRead MoreEssay on Review of A Cinderella Story985 Words   |  4 PagesMany traditional fairy tales have been remade into Hollywood movies. The fairy tale of Cinderella has been produced in movies many times such as Ever After (1998) and A Cinderella Story (2004). A Cinderella Story (2004) has an interesting storyline, cast, themes, and appeals to teenagers and young adults. A Cinderella Story is a modern story that it’s a girl that gets in love to this popular guy. Even though she was raised by her father, she never felt like she was missing out on anything. HerRead More Review of A Cinderella Story Essay example1552 Words   |  7 PagesMany traditional fairy tales have been remade into Hollywood movies. The fairy tale of Cinderella has been produced in movies many times like Ever After (1998) and A Cinderella Story (2004). A Cinderella Story (2004) has an interesting storyline, cast, themes, and appeals to teenagers and young adults. The movie begins as Sam narrating how she is in a far away kingdom with a beautiful little girl with her â€Å"weirdo† father. Then Sam clarifies that this was not â€Å"long ago† and â€Å"not a really far awayRead MoreCinderella Stories1524 Words   |  7 PagesCinderella Stories Lesson Plan Sherryl Green Grand Canyon University: RDG:585 October 8, 2012 Lesson Plan Cinderella Stories ABSTRACT In this study of Cinderella Stories, second grade students will use charts and diagrams to discover the similarities and differences among stories. Students will develop writing skills using descriptive language and details. They will strengthen their comprehension skills through the use of magical Cinderella tales from different lands and apply map skillsRead MoreGender Roles Of Men And Women1362 Words   |  6 Pagessuitable for children. Although in the beginning it was a selfless act that ended the story, Disney makes it as though the prince saves the damsel in distress. The beginning parts of the story are the same but the ending differ. In the end of the Disney movie, ?The Little Mermaid? the sea which makes herself human so that Ariel (the Little Mermaid) doesn?t marry the prince and regain her voice. It is the prince at the end who kills the evil sea witch and lives happily ever after with Ariel. The role ofRead MoreThe Wicked Step Mother989 Words   |  4 Pagesthese Disney movies we never see the stepmother portrayed as nurturing, soft, loving, and especially not selfless. This does a disservice to all blended families today and to those of the future. Walt Disney’s first full length animated movie was Snow White. In this film Disney never refers to Snow White’s stepmother as anything but the â€Å"jealous stepmother,† the â€Å"evil queen,† or just the â€Å"queen.† Disney never even gives her a name. In the original version, Disney had plannedRead MoreTelemetry 1011124 Words   |  5 Pages[pic] Movie Family Analysis Submit by 2359 Sunday of Week 1. |Name: | |Date: | | Overview Choose a movie from the provided list. Watch the movie, focusing specifically on the family unit featured in the film. Compare and contrast the movie family’s characteristics and behaviors to the assessment criteria introduced in the class notes and readings from theRead MoreDisney and Gender Identity Essay1426 Words   |  6 Pageschildren begin to consider such qualities normal and proceed to form conceptions of gender identity based off of the movies that portray the very specific and limiting views of women (Wohlwend). Looking at the progression of Disney princesses from Cinderella to Aladdin to Hercules to Brave, the portrayal of women and gender roles can be clearly tracked, showing the overarching patriarchal themes that Disney presents to children. Evidence of Influence According to a 1995 study by Michael Eisner, â€Å"more

Meningitis What Is The History Of The Disease, Where Was It First Discovered Example For Students

Meningitis : What Is The History Of The Disease, Where Was It First Discovered? What is the history of the disease, where was it first discovered? Meningitis is a disease that was first described in ancient texts. The ancient god, Hippocrates described Meningitis in his ancient works. The first recorded outbreak was in Geneva in 1805. Gaspard Vieusseux provided the first clinical description of the disease. Although, the first connection of the disease is by Austrian man, Anton Vaykselbaum, who was the first person to find the causative agent of Meningitis which was meningococcal (Source 1). Meningitis affects roughly 600-1000 people in the U.S. Even with new technology and vaccines, 10-15% of people die and 1-5 of survivors result in having permanent damage. The worst outbreak of Meningitis was in West Africa in 2009. Doctors without Borders were called into to try to contain the outbreak. During this time 56,000 cases of Meningitis was reported. What was the symptoms of the disease? How it is diagnosed? Symptoms of Meningitis depending on many different factors. Depending on which type of Meningitis a person may have, the time of year it is or the age and/or immune status of the patient. General symptoms (for adults) may include nausea or vomiting, confusion and difficulty concentrating, extreme sensitivity to light, seizures, loss of appetite, drowsiness/difficulty waking up and/or a skin rash. In small children and infants, bulging on soft spot (on the skull), constant crying, unusual sleepiness, constant crying or stiffness of the body may be common (Source 2). To be diagnosed, a patient will need to visit a clinic,emergency room, pediatrician or general doctor. For a proper diagnosis, a spinal tap (lumbar puncture) are conducted. A spinal tap is when needles are inserted into the lower back to get a small dose of cerebrospinal fluid *(CSF). This will then be observed for bacteria and fungi. (Source 2). A doctor will also check patient’s history to pinpoint possible exposu re. Some of these many include checking recent travel, contact with infected people or animals/insects. Based on season, it may indicate what type of Meningitis someone may have. For example, in late summer/early fall enteroviruses are more common. While in late spring, early summer, insect-borne Meningitis is more common. (Source 2). Lastly, a medical professional may conduct a neurological examination. There they will test hearing, speech, vision, coordination, balance, reflexes, mental status and/or changes in mood/behavior. Observer will also looks for if patient is lowering their head or putting their chin toward their chest. (Source 2). How does a person contract/acquire the disease? Depending on the type of Meningitis,it can be contracted in different ways. For Viral Meningitis, kissing, coughing, contact with saliva, any form of fluid. are the main ways of being contacted. Bacterial Meningitis and other forms can be contracted the same way along with transmission through blood or foreign bodies being place within their skull (such as tubes to drain fluid) (Source 2). The way it spreads is through an â€Å"organism spread through the meninges from the infected tissue next to or near the meninges†(Source 2) creating the action of infectious agents reacting on the brain tissue. (Source 2). What is the prognosis for the patient? (How long will they remain sick, will they die, are they contagious, will there be lingering effects) Prognosis depends on the type of Meningitis and immune/overall health. Everyone will recover differently. Averagely, people who only experience headaches, stiffness or a fever may recover within 2-4 weeks. Although, bacterial Meningitis patients may experience relief in anywhere from 48-72 hours yet are doubled as likely to have complications, resulting in a 10-15% death rate. Continuing, survival from bacterial complications may result in long term effects. Complications such as blindness, hydrocephalus, hearing loss, learning disorders and/or paralysis (along with an abnormal flow of CSF) result in permanent damage. .ucc4296d58d3836b5b771a99f37f11553 , .ucc4296d58d3836b5b771a99f37f11553 .postImageUrl , .ucc4296d58d3836b5b771a99f37f11553 .centered-text-area { min-height: 80px; position: relative; } .ucc4296d58d3836b5b771a99f37f11553 , .ucc4296d58d3836b5b771a99f37f11553:hover , .ucc4296d58d3836b5b771a99f37f11553:visited , .ucc4296d58d3836b5b771a99f37f11553:active { border:0!important; } .ucc4296d58d3836b5b771a99f37f11553 .clearfix:after { content: ""; display: table; clear: both; } .ucc4296d58d3836b5b771a99f37f11553 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ucc4296d58d3836b5b771a99f37f11553:active , .ucc4296d58d3836b5b771a99f37f11553:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ucc4296d58d3836b5b771a99f37f11553 .centered-text-area { width: 100%; position: relative ; } .ucc4296d58d3836b5b771a99f37f11553 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ucc4296d58d3836b5b771a99f37f11553 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ucc4296d58d3836b5b771a99f37f11553 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ucc4296d58d3836b5b771a99f37f11553:hover .ctaButton { background-color: #34495E!important; } .ucc4296d58d3836b5b771a99f37f11553 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ucc4296d58d3836b5b771a99f37f11553 .ucc4296d58d3836b5b771a99f37f11553-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ucc4296d58d3836b5b771a99f37f11553:after { content: ""; display: block; clear: both; } READ: what was the most significant event in German historyCan this disease be treated? If so, how? Are there antibiotics? If not, why not and what steps are we taking towards discovering a cure or treatment? Treatment of Meningitis starts with medical advise to go to the emergency room as soon as symptoms start to be experienced. A spinal tap will be conducted (as stated above), and given penicillin or broad-spectrum antibiotics. A nurse will then insert IV fluids and will give the patient oxygen to assist breathing. Once, the type of Meningitis is identified a nurse or a nurse technician will adjust the antibiotics according to the doctor’s orders. Bacterial Meningitis is the most severe of all types. In this case, additional treatment is needed to help with initial shock, seizures, dehydration or brain swelling. Some cases may be so severe that the patient may be put on life support in the intensive care unit (ICU). With Bacterial Meningitis, the antibiotics given will vary. The most common combination is ampicillin along with cefotaxime. In other cases, ceftriaxone and vancomycin may need to be given. This antibiotic process will be given for about 7-10 days or up to 14-21 with extreme cases (Source 2). How can the disease be prevented? Are there vaccines? Prevention is a touchy subject when it comes to Meningitis. Several vaccines are available in the U.S to protect from the the most dangerous types. Children ages 2-5 years of age have the highest risk of infection. The most common vaccination is called PCV7. Another vaccine on the market is MCV4. This is recommended for all children under 2 years old or college-aged adults who were not vaccinated as children. If a patient is over the age of 65 and has a weakened immune system or suffers with diabetes, heart disease or has had their spleen removed, they should receive the PPV vaccine. Furthermore, without the use of antibiotics, measures you can take are washing your hands, exercising, taking vitamins and eating healthy. A major precaution you can take is to avoid sharing glasses (cups) or food utensils, this will eliminate chances for viral and bacterial Meningitis. What is the future of the disease, are we likely to cure it? Like an any disease, Meningitis is constantly being researched and new attempts of vaccines are always being introduced to target certain symptoms along with preventing the entire disease itself, which is seemly the harder task. 2-3 bacterial Meningitis cases are reported for every 10,000 people in the United States. Many clinical trials for vaccines are always conducted trying to find an ultimate cure. Some trials have included Haemophilus Influenzae and MenAfriVac (Source 3). Although vaccines are more reliable alternative medicine has also been introduced. Homeopathy therapy is a traditional chinese/western herbal medicine treatment that can be used to regain health and build up the immune system using specific remedies. Continuing, research for the disease can be improved. New studies are finding that the Meningococcal vaccine can be unsafe for children (Source 4). This leaves children at a higher risk when parents decide not to vaccinate. In the future, it is looking good for a permanent and safe cure of viral and bacterial Meningitis, with the continuing research and helpful organizations. Interesting facts or trivia about the disease, interesting cases or famous (infamous) people related to the disease/pathogen useful in some other way? The types of Meningitis are categorized in three different subdivisions: Acute, Subacute and Chronic. In more detail, there are different types of Meningitis within these. For example, there are viral (also called aseptic) and bacterial. The bacterial Meningitis (bacteria that is found creating symptoms) subdivisions include: pneumoniae, influenzae, N. meningitidis, listeria. When conducting a spinal tap to be treated for the disease, doctors will insert a needle that can be as long a pencil into the back! Some questions you can ask your doctor if diagnosed or suspected are: Do I have it, how long until i’m back to normal, what type do I have, what are the complications and ask about possible vaccines/alternative medicines.

The Lottery Essays - Dystopian Literature, Films, Human Sacrifice

The Lottery The Lottery: Symbolism Essay submitted by In The Lottery, Shirley Jackson uses symbolism to make us aware of the pointless nature of humanity regarding tradition and violence. The story starts off on a beautiful summer day in a small town. The author describes the day as very euphoric but strikes a contrast between the atmosphere of the town and the atmosphere of the people gathered in the square. The atmosphere is subdued, where the children are gathered around quietly. The black box is the central theme or idea in the story. It symbolizes at first some type of mystery, but as we read the ending we realize that it is synonymous with doom. Someone's fate lies in an inanimate object, the black box. We do not always enjoy change, even if it might prove beneficial to us. The box is symbolic of our loathing of change; it is old and splintered showing that we cling to what is familiar rather than change and it also symbolizes the traditions of the community. No one in the little town questions the origin of the black box, but accept it as an intrical part of their lives. The lottery itself is symbolic of the paradox of the human psyche between compassion on one hand and the thirst for violence and cruelty on the other. An example of this is when the children are enjoying a break from school, playing and being children, and suddenly they are being joined by rational adults in stoning a mother to death. It appears that tradition has blinded these people in an irrational way, making them unable to think of a reason why this possibly should not be happening. When forced with the possibility of death, human nature in all its complexity, comes down to one instinctive urge, that of survival. When Tessie was in no danger she was gossiping with the other ladies and even encouraged her husband to go and pick a piece of paper. When Tessie wins the lottery; she pleads for another chance and screams for mercy. She demands that her daughters take their chances as well, which is indicative of regression toward our basic instinct of survival. The pieces of paper that are lifted away by the breeze is not only symbolic of the ease with which life can be taken but is also symbolic of vast civilizations that were doomed to eventual failure for believing in and acting on tradition and not living according to the word of God. We see that even as Tessie is being stoned to death does she not question the reasoning behind the lottery, but why it should be her that has to die.

History of the Omagh Bombing in Northern Ireland

History of the Omagh Bombing in Northern Ireland On August 15, 1998, the Real IRA committed the most lethal act of terrorism in Northern Ireland to date. A car bomb set off in the center of town in Omagh, Northern Ireland, killed 29 and wounded hundreds. Who Real IRA (Real Irish Republican Army) Where Omagh, County Tyrone, Northern Ireland When August 15, 1998 The Story On August 15, 1998, members of the paramilitary Real Irish Republican Army parked a maroon car packed with 500 lbs of explosives outside a store on the main shopping street of Omagh, a town in Northern Ireland. According to later reports, they intended to blow up the local courthouse, but could not find parking close to it. RIRA Members then made three warning phone calls to a local charity and a local television station warning that a bomb would go off shortly. Their messages about the bombs location were ambiguous, though, and the police effort to clear the area ended up moving people nearer to the bombs vicinity. RIRA denied accusations that they had deliberately provided misleading information. RIRA took responsibility for the attack on August 15. People around the attack described it as akin to a war zone or killing field. Descriptions were collected from television and print statements by Wesley Johnston: I was in the kitchen, and heard a big bang. Everything fell on me - the cupboards blew off the wall. The next thing I got blasted out into the street. There was smashed glass everywhere - bodies, children. People were inside-out. –Jolene Jamison, worker in nearby shop, Nicholl Shiels There were limbs lying about that had been blown off people. Everyone was running round, trying to help people. There was a girl in a wheelchair screaming for help, who was in a bad way. There were people with cuts on their heads, bleeding. One young boy had half of his leg completely blown off. He didnt cry or anything. He was just in a complete state of shock. –Dorothy Boyle, witness Nothing could have prepared me for what I saw. People were lying on the floor with limbs missing and there was blood all over the place. People were crying for help and looking for something to kill the pain. Other people were crying out looking for relatives. You could not really be trained for what you had seen unless you were trained in Vietnam or somewhere like that. –Volunteer nurs on the scene at Tyrone County Hospital, Omaghs main hospital. The attack so horrified Ireland and the UK that it ended up pushing forward the peace process. Martin McGuiness, the leader of the IRAs political wing Sinn Fein, and party president Gerry Adams condemned the attack. UK Prime Minister Tony Blair said it was an appalling act of savagery and evil. New legislation was also immediately introduced in the UK and Ireland that made it easier to prosecute suspected terrorists. Investigations in the immediate aftermath of the bombing did not turn up individual suspects, although the Real IRA was an immediate suspect. The RUC arrested and questioned about 20 suspects in the first six months following the attack, but could not pin responsibility on any of them. [RUC stands for Royal Ulster Constabulary. In 2000, it was renamed the Police Service of Northern Ireland, or PSNI]. Colm Murphy was charged and found guilty of conspiring to cause harm in 2002, but the charge was overturned on appeal in 2005. In 2008, families of the victims brought a civil suit against five men they charge were instrumental in the attacks. The five included Michael McKevitt, who was convicted in a case brought by the state of directing terrorism; Liam Campbell, Colm Murphy, Seamus Daly and Seamus McKenna.

Communiction Theories Ch. 25 Essay Example | Topics and Well Written Essays - 250 words

Communiction Theories Ch. 25 - Essay Example nment, income distribution, time use, health condition, community vitality, psychological well being, good governance, ecological resilience, and cultural diversity (Snyder, 1992). In one of the international GNH meeting, some of the preliminary results regarding the factors, which are important for an individual’s happiness and the tracking of the changes in GNH, were revealed. Consequently, such factors as modern household equipment, household income, high positive emotions, amount of land owned, low negative emotions, good physical and mental health, regular socialization, meditation, education qualification, and trust were highlighted to be important factors leading to the happiness in the Bhutanese life. From the revelation of these factors, the institutions that can support and look into such other finer factors like trustworthiness, positive emotions, socialization, meditation, and personal health should be put in place. This will ensure that the resources are directed to where they are needed. Happiness deconstruction also calls for people to understand it as the most significant end of society in any government (Snyder, 1992). Considering the issue of consumer behavior in economics, the findings based on preferences and rational choices were considered sufficient metric showing people’s desires. However, the findings have been found to have limitations, since it is not true that whatever someone pays reveals the choice and preference. The person may have had financial constraints, and therefore, had no otherwise but to pay. In this case, such things as lack of information concerning alternatives, ideology, and addiction are blamed for shaping the choices in adverse way, hence-preventing proper choice making. Because of this deconstruction, our understanding on the effect of ideology in shaping our choices is likely to broaden (Snyder,

SCENARIO BASED PROJECT REPORT Essay Example | Topics and Well Written Essays - 2500 words

SCENARIO BASED PROJECT REPORT - Essay Example (ISO 9001) XYZ is one of the leading professional education management system in UK that offer management courses to the executives. Many of its courses are intended for regular day stream members. And the organization has proved its quality and capability through its growing number of professionals coming out of the college on each year. The growing demand for professional skills in every employment, many jobholders are looking to enhance their skills by way of taking up the relevant management courses on part time basis, while continuing their jobs. The quality of the courses offered through the organization has become so popular to get a demand from the remote students to get the online courses. This made the management of the XYZ organization to think about the risks in opening about the online courses, as the management is so particular about he quality and in no way they re willing to loose their reputation. The management wants to adopt a risk less change management where the quality of the services to enhance the value for the entire chain operations. Hence the XYZ education System has identified the ABC business consultancy to do business analysis before venturing into new online system, particularly with risk elimination & continuous quality process. And ABC consultancy has started its Process analysis by adopting the KRAJEWSKI model: Accor According to Total Quality Engineering (1997), strategy deployment means the management and control of the company's direction focus. It helps develop the business policy and plan, providing the focus for carrying the strategy forward into the management of the individual function and section. A process involves the use of an organization's resources to provide something of value, (KRAJEWSKI, p121). The application of a system of processes within an organization, together with the identification and interactions of these processes and their management, can be referred to as the "Process approach". The optimum utilization of these resources in the process results in the efficiency of the process or the quality of the process. . ABC Consultancy has adopted a process analysis approach of XYZ organization and identified several factors that has impact on operations of the education management of XYZ like- Operation levels; global competition; rapid technological changes, ethical, workforce diversity, and environmental issues. In this section, we look at these trends and their challenges for operations managers. (KRAJEWSKI, p12). The consultancy took the concern of operations managers like COO, Operations Executive managers and Branch operations managers etc., Many different choices are made in a selecting human resources, equipment, outsourced services, materials, work flows, and methods that transform inputs

Northern Ireland Essay Example for Free

Northern Ireland Essay Within the results many important factors have arisen. Looking at the map produced using my national competition and local competition I can see that the stores are nearly evenly spread across Northern Ireland. This tells me that there is a large enough market for computer games in the Northern Ireland area as these stores can be sustained. On the other hand this tells me that there is already a lot of established national competition, and the business I am opening is not entering a gap in the market. A large number of the stores (4) are situated in Belfast, which can be easily accessed by Lurgan through the m1. So I would need to treat these Belfast stores as a serious threat, and I would need to keep the local market from buying there games there and also by enticing some of there customer to shop at our Lurgan store. This would mean that I would have to give the customers something that is not offered in the Belfast stores. The local competition consists of three stores in the Craigavon area which, although not in the immediate area, still pose the most serious threat to my business. The stores are already established, and this means that there is a market, although there may not be enough room for another games store. But the advantage I have is that none of these three stores are based in Lurgan town centre, so that would mean there is an untapped market that I can enter into. My covert observation of game shows me a successful business in the Belfast area. I taught me that a computer games store is one in which a lot of people browse and not buy the first time that they are in the store. This would tell me that we would need to tempt customer into buying what they may be interested in. This would require me to hire skilful staff who would have a keen interest in computers and would have a wide scope of knowledge about the games and equipment that would be available. I would hope to be a manager that has a lot say over each aspect of the business I would be able to adopt a McGregor theory Y approach. I would do this, as I would like to delegate to my workers to effectively use their skills to the highest level. It would also help in improving organisation and motivation, and also help in the costs that may be meet in hiring extra managers or staff. However, as I want a lot of control over my business I may have some characteristics of a theory X manager as I would be on the floor as much as I could, and also would try and make all the main decisions to be taken in the business. Analysis of my questionnaire results provides me with various important numeric results. The first important result that I came across was that every one of my respondents owned a computer. This was very significant, as my potential market would have to be persons who already owned a computer, and would be interested in my goods, and so if they did not already own a computer these goods would be useless to the consumers. Briefly this means that this question give me an estimate of how large my potential customers is. However these potential customer may not be interested in games and owning a computer may not mean that they could be persuaded to attend my store. Knowing now if the person owned a computer or not I then needed to find out what type of computer they may own. I found that the majority of respondents owned a PC or a Playstation. This was significant in that the second most popular was the Playstation which is a pure gaming machine, and this would suggest that there is a large number of persons living in the Lurgan area who enjoy computer games and may be interested in my store. Knowing who owns a computer games console I was then interested in knowing how frequently the respondents would buy computer games, to know how often customers would use my store. Over half of the respondents would buy their games over six months apart. This is a negative result as it tell me that there may be spells when the business may not have much custom and periods when it does, making balancing the books an up hill task. I was interested in knowing where my respondents would buy their games to know where most of my competition comes from (locally or nationally), and whether the Lurgan market would attract any of their custom. The results showed me that the majority of the respondents would not buy their games from the Lurgan area and so my national competition would pose a bigger threat than first expected. Lastly I was curious to whether the respondents would use a specialist store if it were available. The majority said that they would mean that a lot of the respondents who do not buy their games in Lurgan might if they had a better quality of service. My second questionnaire done to gain further information showed me a very significant result. Most of the first questionnaire respondents did not purchase games in the Lurgan area, and so I needed to look at where they would then purchase. I found that 3 respondents purchase games in Belfast, 1 in Lisburn and 3 in Portadown. But what was most significant is that the store in Belfast and Lisburn (part of the national market) were specialist store such as the one that I was planning. This could suggest that these specialist stores attract my local market away because of something that only a specialist store offers. When looking at the property values in the Lurgan area I came across various properties, which could be potentially busy locations, where I could attract a wide and large scope of my potential customers. I needed a retail property large enough to accommodate all of my products and their layout, including enough space that would be needed to present each part in a manner that is organised and invite the customer to look at our products. I also needed a property that was not going to push up my fixed costs so high that I could not possibly meet them, and would have problems in the long term in making a profit or be able to break-even. The first property that I had looked at was the most promising of all the properties in the Lurgan area. It was located at 35 William Street Lurgan. At 75000, this was the cheapest property that was currently available in the Lurgan area, and cost is an important factor, as I would wish to keep my possible costs to a minimum. I could attain a mortgage on the property meaning that I would not have to pay out such a large sum on start and not run into financial difficulties from the start. Also banks are always interested in investing in franchises as they are seen as less risky than most other business start-ups. The property is also a size that is feasible enough to hold everything that I require and also leave enough floor space for me to work with. I could use the top floors for offices for myself or to rent out to other firms. However these floors need some additional work done. The property is also located just 100-200 yards from the town centre and is adjacent from a car park meaning that this is a very accessible property. I found very few properties in the Lurgan area, with Century 21 stating most retail properties are sold before a brochure can be made. The other properties that I had found in the Lurgan area where either too small, expensive, or located too far from the town centre.